SPAO Launches General Election Voting Encouragement Campaign with Ministry of the Interior and Safety

[Asia Economy Reporter Yujin Cho] SPAO, a global manufacturing and distribution integrated SPA operated by E-Land World (CEO Choi Woonsik), is launching a campaign in both online and offline stores starting from the 3rd, following the campaign agreement signed with the Ministry of the Interior and Safety on the 11th of last month to encourage participation in the 21st National Assembly election voting.

This campaign, under the theme "The Value of One Vote," attaches price tags to SPAO's clothing products that convert the value of voting into monetary terms, allowing customers to naturally feel the value of their vote as voters and encouraging careful voting.

The value of one vote is estimated at 47 million KRW, calculated by dividing the estimated government budget to be deliberated over the four-year term of a National Assembly member by the number of voters. Accordingly, SPAO plans to provide benefits worth a total of 47 million KRW to customers participating in this campaign.

Participation in the campaign is possible through SPAO's official social network service (SNS) accounts and all offline stores. Customers can participate by regramming the campaign-related posts uploaded on SPAO's official Instagram with the required hashtags or by taking a photo of the 47 million KRW price tag indicating the value of one vote at an offline SPAO store and uploading it to their own Instagram.

Alternatively, posting a certification shot of voting in the election to be held on the 15th is also acceptable. The required hashtags #SPAO #ValueOfOneVote #SPAONationalCampaign must be included together to be recognized as participation. Among the participating customers, 100 people will be selected by lottery to receive SPAO online mall coupons worth 47,000 KRW, and on the 10th, only SPAO Plus Friend customers will receive a 4,700 KRW coupon usable in the online mall on a first-come, first-served basis for 9,000 people.

A SPAO representative said, "We conducted this campaign to raise awareness of the value of voting and to encourage everyone to exercise their precious vote," adding, "We plan to continue conducting various campaigns together with the public as a national representative SPA."

This content was produced with the assistance of AI translation services.