Lotte Department Store Hosts Spring Theme Event
[Asia Economy Reporter Lim Hye-sun] Lotte Premium Mall, operated by Lotte Department Store, is holding various events under the theme "Finding Your Lost Spring" until the 19th of next month.
This event is being held to help recover from the psychological sense of loss and restore consumer sentiment caused by the recent COVID-19 pandemic. It features special gift giveaways, L.Point events, and the sale of various new spring products.
Lotte Premium Mall is conducting a "Flower Box Event." During the event period, customers who purchase products from the Premium Mall will be entered into a weekly draw where 50 winners will receive a "Flower Box." Until the 30th of next month, among the customers who received the gift, 50 customers who take a photo of the received flower box and post it on their personal Instagram with a specific hashtag will be selected to receive "3,000 L.Points."
In addition, new products launched by various brands will be showcased. The "Polo Cable Knit Cotton Sweater" is sold for 179,000 KRW, the "New Balance Heritage Unisex Running Shoes" for 109,000 KRW, and the "Men's Short Sleeve Paris Polo Shirt" for 159,000 KRW.
Meanwhile, considering that customers have been shifting to non-face-to-face services such as online and mobile rather than visiting offline stores due to COVID-19, Lotte Department Store has prepared various non-face-to-face services. Lotte Department Store operates "Lotte Premium Mall Live" through its own online shopping mall, "Lotte Premium Mall."
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Additionally, Lotte Department Store has created a "Live Shop" corner within the Premium Mall, where models directly try on products displayed in the department store and provide short video clips.
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