SPAO Selects National Actor Namgoong Min as Its Main Model
[Asia Economy Reporter Yujin Cho] E-Land World (CEO Choi Woonsik) announced on the 2nd that its global manufacturing and distribution integrated (SPA) brand SPAO has selected actor Namgoong Min as its model.
SPAO explained the reason for selecting the model, stating that the clean and sharp image of the national actor Namgoong Min matches well with SPAO's basic yet well-equipped national product image.
The national products are ten items selected from SPAO products that have sold over one million units, with improved quality and prices lowered by up to 30%. SPAO plans to sequentially introduce the national product lineup desired by the public through actor Namgoong Min.
Actor Namgoong Min will start his activities as the SPAO national product campaign model this month, beginning with a product photoshoot for the basic two-pack T-shirts and Dailyge pants.
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The two-pack T-shirts, which rank first in repurchase rate among all SPAO products, have surpassed cumulative sales of 2 million units, making it a national T-shirt that sells one piece every 30 seconds.
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