Galleria Launches 10 Premium PB Food Items at Gourmet 494
[Asia Economy Reporter Cha Min-young] Galleria Department Store announced on the 5th that it has launched 10 premium private brand (PB) food products under its food hall brand 'Gourmet 494.'
The newly released products include Korean beef jangjorim (soy-braised beef), seolleongtang (ox bone soup), four types of grilled fish (hairtail, Spanish mackerel, mero, mackerel), two types of cold-pressed juices (Shine Muscat, Redhyang), and two traditional mixed sauces (ssamjang, seasoned soy sauce). Five of these, including the grilled fish, were developed as home meal replacements (HMR).
Sales of Galleria Gourmet 494 premium PB products have grown at an average annual rate of 25% over the past three years. In this year's Lunar New Year gift set market, sales of premium PB sets such as the Gourmet 494 premium oil set, HMR set, and handcrafted syrup set increased by 35% compared to last year’s Lunar New Year. The popular product 'Gourmet 494 Gangjin Maekwoo Oxtail Soup HMR' sold out completely within two months after restocking in both 2018 and last year.
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A Galleria Department Store official stated, "Going forward, we plan to continuously introduce differentiated products unique to Galleria through joint development with famous domestic restaurants, chefs, and masters, including home meal replacements, premium gift products, and packaging that enhances convenience."
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