[Precious Gift for Precious People] Cissus and Red Omega Targeting the '4050 For Me' Generation

[Asia Economy Reporter Seungjin Lee] CJ ENM O Shopping division is launching various food products for the Lunar New Year targeting the '4050 For Me Tribe' (consumers who invest generously in themselves). They are introducing a large number of home meal replacements (HMR) and health functional foods to reduce the burden of meal preparation.

On the 16th and 17th, the health functional food PB (private brand) 'Cissus Low Diet Secret' will be sold. Cissus, a grape family plant, was recognized last year by the Ministry of Food and Drug Safety as a functional ingredient that helps reduce body fat.

Since its launch in March last year, it has recorded about 10,000 orders and sold out 41 times exclusively on CJ O Shopping. In this broadcast, purchasing a 3-month supply will be about 40% cheaper per box.

On the 19th, health functional foods will be specially featured. At 8:50 AM, the 'Alaskan Red Omega-3,' directly imported from the United States, will be sold exclusively. This product contains only 'Omega-3' extracted within 2 hours after fishing in Alaska, and compared to other products, it has a higher content of the natural antioxidant 'Astaxanthin,' giving it a red color.

This content was produced with the assistance of AI translation services.