Fila Unveils 'Back to School' Collection Photoshoot with BTS for the First Time

[Asia Economy Reporter Yujin Cho] Global sports brand FILA announced on the 13th that it has released the 'Back to School' collection photo shoot featuring its exclusive model BTS.

The Back to School collection is centered around backpacks, essential items for the new semester, and includes various items such as FILA Ray Tracer, Oakment TR, FILA Barricade XT97, which are representative FILA shoes, as well as logo sweatshirts and track jackets.

The seven members of BTS appeared in the Back to School photo shoot wearing FILA backpacks, clothing, and shoes that suit each of them.

Full of excitement for the new semester, BTS showed comfortable and enjoyable moments in a locker room setting after school, adding their own swag and active sensibility to the Back to School collection, which contains FILA’s unique colors, presenting a distinctive school look for the new semester.

The Back to School backpacks are characterized by practical storage spaces, a belt buckle system, color key rings, string straps, and other detailed features that provide comfortable wear. With sophisticated colors and stylish designs, these backpacks have been well received since their initial release as they are optimized for everyday life.

More detailed information can be found through various channels such as FILA stores nationwide, the official FILA online mall, and FILA’s official social network services (SNS).

This content was produced with the assistance of AI translation services.