Issuance of 3 types: 10,000 won, 50,000 won, 100,000 won; purchase limit of 500,000 won per person per month... Mobile purchase available via 9 apps including CheckPay, MoneyTree, and major banks... Usable with ZeroPay payment method at ZeroPay加盟店 in Mapo area
[Asia Economy Reporter Jongil Park] Mapo-gu (Mayor Yudonggyun) will issue 5 billion KRW worth of Mapo Love Gift Certificates starting from the 10th to promote local consumption and increase sales for small business owners.
The Mapo Love Gift Certificate, one of the measures to revitalize neighborhood commercial districts, is characterized by providing economic benefits to both consumers and small business owners.
Consumers purchasing the certificates receive a 7% discount benefit, and affiliated stores enjoy a 0% commission fee regardless of sales amount.
The issued gift certificates come in three denominations: 10,000 KRW, 50,000 KRW, and 100,000 KRW. Individuals can purchase gift certificates at a 7% discounted price within a monthly limit of 500,000 KRW per person.
During the special sales period at the initial issuance stage, a special purchase at a 10% discounted price is available until a total of 30 billion KRW worth of certificates are sold out across Seoul.
Unlike paper gift certificates that require visiting a bank, the Mapo Love Gift Certificate can be easily purchased via nine apps including CheckPay, MoneyTree, and major banks on smartphones.
Payment can be made at Mapo area Zero Pay affiliated stores using the same Zero Pay payment method, and the validity period is within 5 years after purchase.
Available affiliated stores can be checked on the Zero Pay mobile gift certificate website (www.zeropaypoint.or.kr). Usage is restricted in large supermarkets, entertainment, and luxury businesses in line with the purpose of expanding local consumption and increasing small business sales.
A district official stated, “The Mapo Love Gift Certificate reduces distribution management costs compared to paper gift certificates or credit/debit cards, and the saved costs are returned to consumers and sellers. It is also expected to contribute to establishing a transparent and sound distribution order by blocking fraudulent distribution methods.”
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Yudonggyun, Mayor of Mapo-gu, said, “The position of small business owners is weakening due to the entry of large franchises into neighborhood commercial districts and the rapid increase in online sales. We will help the difficult economic situation through gift certificates that offer great discounts and can be used locally.”
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