Installation of Media Public Sculptures in Sinsa-dong and Apgujeong-dong, Gangnam-gu
Installation of 9m x 3.75m Media Art Wall 'Dynamic Grid' in Front of Sinsa Station Exit 7
[Asia Economy Reporter Park Jong-il] Gangnam-gu (District Mayor Jung Soon-gyun) installed public sculptures using media in Sinsa-dong and Apgujeong-dong at the end of last year as part of the themed design street creation project.
To revitalize Garosugil as a tourist attraction, the district installed a media art wall called "Dynamic Grid," measuring 9m wide and 3.75m high, in front of Exit 7 of Sinsa Station. On the rear side of the sculpture, a green wall decorated with moss and evergreen plants purifies the air, while the front side features a media facade that provides visual attractions during nighttime.
Additionally, the "Media Street" installed in Cheongdam Hallyu Star Street broadcasts videos of Hallyu stars through 12 media poles. It enhances interest by introducing interactive art videos that respond to people's movements and self-portraits combining world masterpieces such as the Mona Lisa and Van Gogh with Hallyu.
Along with this, the district created a photo zone called "Yangjaecheon Observatory" under the Yeongdong 4 Bridge overpass at Yangjaecheon. Themed "Night of Gangnam," LED lights and neon signs shine at night, and photo frames, swings, street lamps, and sculptures (Supermoon) were installed.
Gong Seung-ho, head of the New Design Division, said, "We will develop unique and sophisticated cultural content that allows people to feel Gangnam anytime and anywhere, fostering the self-sustaining power of 'Future-oriented Attractive City, Gangnam.'"
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