Increase in Inquiries on Comparison Sites for Same-Day Cash Gifts upon New SK, KT, LG Internet and TV Bundle Subscriptions and Installations

Since June 2019, due to the implementation of the wired prize notification system, the benefits available when signing up for internet service have been limited to the guide amounts designated by the Korea Communications Commission (hereinafter ‘KCC’). The prize notification system is a telecommunications law designed to minimize the disparity in gift amounts given to consumers regardless of where they sign up for internet service nationwide.

However, the upper limit of the gift guide amount varies by telecom company. For example, SK Broadband and LG Uplus can provide gifts up to 460,000 KRW, while KT Olleh can provide up to 430,000 KRW. According to the current guide, SK Broadband and LG Uplus offer the highest gift amounts, followed by KT Olleh, which offers lower gift amounts for new internet subscriptions.

Meanwhile, recently, as consumers compare the speeds of SK Telecom, LG Uplus, and KT high-speed internet services at 100 Mbps and gigabit internet at 500 Mbps, inquiries through internet comparison sites have increased for installing internet by subscribing to TV bundle plans.

The reason is that not only the three major telecom companies but also LG HelloVision internet services are compared, allowing consumers to select the most suitable internet plan for themselves, pay reasonable fees, and realistically expect to save on communication costs during the three-year contract period.

On internet comparison sites, consumers can receive gift benefits exceeding 100,000 KRW compared to the headquarters of each telecom company. However, unlike before the prize notification system, internet comparison sites should not be used solely because they offer “the most internet subscription gifts” or “the highest cash rewards.”

Because the average difference in internet subsidies is not significant, if consumers are lured by non-professional companies offering large gifts and sign up, the total fees actually paid over the three-year contract period may exceed the value of the internet gifts received, making it meaningless to install through such internet subscription sites.

Therefore, it is advisable to use internet subscription comparison sites that compare TV internet bundle plans by the three major telecom companies, including all equipment rental fees such as internet, IPTV, Wi-Fi, and set-top boxes, focusing on designing the lowest fee plans. In this regard, ‘Penguin Communication,’ which has been operating internet subscription support by complying with the prize notification enforcement decree and ensuring safety and guaranteed payment, is emerging.

Penguin Communication is an official Naver internet subscription cafe with 150,000 active members. Currently, it has over 3,000 daily visitors and a cumulative total of 8.7 million visitors, making it the “most visited internet subscription site,” and it is recognized as a highly reliable internet comparison site with over 700 customer reviews.

Additionally, it transparently operates by uploading daily application statuses and gift payment lists, and posts the gift amounts available by telecom company and plan, allowing consumers to easily compare and subscribe at a glance, receiving favorable reviews.