Found a Cockroach in Tteokbokki Order... Headquarters Apologizes for Discomfort, Conducting Hygiene Inspection

There have been claims that a foreign object suspected to be a cockroach was found in tteokbokki at a Samcheop Bunsik franchise store. As hygiene concerns grew, Samcheop Bunsik announced that it had immediately suspended operations at the store in question and begun disinfection and hygiene inspections.

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Recently, Samcheop Bunsik issued a statement on social media, saying, "We sincerely apologize for causing significant discomfort and disappointment to our customers due to hygiene issues during their visit to our store," and bowed its head in apology.

The controversy began on the 24th, when a post appeared on the Thread platform stating, "An insect came out of my Samcheop Bunsik tteokbokki, but only the tteokbokki was refunded." The author, identified as A, wrote, "I just wanted to enjoy something delicious alone on a Friday night, was that so wrong?" and continued, "Did I do something wrong? I was just hungry; why must I go through such an ordeal?" A added, "The store only partially refunded the tteokbokki," and lamented, "This is unfair. Give me my day back." The photo shared by A showed what appeared to be a cockroach in the tteokbokki delivered in a takeaway container.

Samcheop Bunsik Thread

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As the controversy spread, Samcheop Bunsik stated, "Immediately after confirming the incident, we suspended business at the store in question, and are currently conducting professional disinfection along with a comprehensive hygiene inspection and investigation into the cause." The company added, "We are also directly apologizing to the customer and reaching out to provide information about refunds and additional compensation." Samcheop Bunsik emphasized, "We will respond responsibly to the inconvenience experienced by the customer until the very end."

Furthermore, the company said, "We are treating this issue as not just a problem with one particular store, but as a matter that the brand as a whole must take seriously," and announced, "We will immediately conduct emergency hygiene inspections and overhaul management standards at all stores nationwide." Samcheop Bunsik also stated, "We will further strengthen hygiene management, regular inspections, and training systems at our stores to prevent a recurrence of such incidents in the future," and added, "We deeply apologize once again to our customers for causing concern to those who have placed their trust in us."

Currently, A has accepted the company's apology and settlement offer, and has deleted the post from social media. A commented, "I posted the article because I was dissatisfied with the initial response," and continued, "Afterwards, I got in touch with the company, received their apology, and was promised measures to prevent recurrence. A settlement has been reached regarding this matter." A further explained, "The main reason for my initial post was not simply to receive compensation, but to seek improvements in hygiene and how these situations are handled," adding, "I have been given ample explanation and confirmation of follow-up actions on these points."

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