Our Nuri Youth Culture Center Launches Life-Sharing and Community Cooperation Campaign with AI

by Song Jonggu

Published 27 Apr.2026 13:23(KST)

A Step Toward Change Created by Youth

The Our Nuri Youth Culture Center of Changwon Facilities Corporation in Gyeongnam carried out a campaign to promote blood donation and revitalize the local economy, together with youth self-governing organizations (Youth Maker and Youth Operation Committee).

Group photo of the campaign in progress. <br>[Photo by Changwon Facilities Corporation]

Group photo of the campaign in progress.
[Photo by Changwon Facilities Corporation]

According to the corporation on April 27, this initiative was organized as a social practice project directly planned and participated in by youth. By linking AI-based content creation with community engagement, it aimed to spread the value of sharing life through blood donation and to encourage the use of traditional markets.

The youth created promotional content, such as posters and card news related to blood donation, using AI in advance and conducted a campaign to encourage blood donation participation with these materials. Afterwards, they visited the Masan Center of the Blood Donation House to donate blood themselves, and also carried out an on-site campaign to improve awareness of blood donation.

Additionally, they visited the Hapseong-dong area and Dongmasan Market to support small business owners and encourage the use of traditional markets, conducting a local economic revitalization campaign at the same time. The Youth Operation Committee also expanded community participation by linking campaign activities with local exploration.

The corporation expects that through these activities, youth will not only develop content creation capabilities using digital technology but also gain direct experience in the process of solving social issues.

Lee Kyunggyun, acting president of the corporation, said, "This program, which combines AI-powered content creation with social participation activities, is an example of a new participation model for youth." He added, "We will continue to expand opportunities for digital competency and social practice to grow together in the future."