by Kim Chulhyun
Published 21 Apr.2026 08:59(KST)
Jungonara has succeeded in turning a quarterly profit for the first time since its founding.
Jungonara announced on April 21 that it recorded an operating profit in the first quarter by exceeding the break-even point (BEP) for three consecutive months from January to March this year. This marks an improvement of nearly 900 million won in losses compared to the same period last year.
During the same period, sales also grew robustly, increasing 42% year-on-year. Notably, revenue from payment commissions soared over threefold (218%) compared to the previous year, emerging as a key pillar by accounting for more than half of total first-quarter revenue. With the introduction of the Safe Payment system, transaction reliability improved, resulting in both enhanced transaction activity and platform profitability-a virtuous cycle that is now firmly established.
This positive trend has also been driven by an expanding user base and the growth of the in-app advertising business. Due to the "App Safe Conversion Policy" implemented in September last year, the combined average monthly active users (MAU) of the Jungonara app and website in the first quarter increased by over 40% year-on-year.
As traffic increased, advertising inventory within the app and network advertising revenue expanded, contributing to the overall improvement in profitability. In the first quarter of this year, the number of advertisers rose by 49% and related revenue grew by 77% compared to the same period last year. Jungonara is focusing on increasing advertising efficiency by continuously advancing its advertising products and applying targeting technology based on user data. Through these efforts, the company is reducing its reliance on the traditional caf?-based posting advertisements and rapidly reorganizing its revenue structure around highly efficient app advertising products.
Jungonara plans to accelerate efforts to achieve its first annual profit, taking the first quarter results as a turning point. Leveraging its improved financial capacity, the company intends to strengthen its technological capabilities to enhance transaction convenience and safety, and to expand new services focused on high value-added categories, thereby ensuring stable sales growth.
Jungonara CEO Choi Inwook stated, "This quarter's profitability was achieved not through temporary cost reductions, but through structural business improvements and management efficiency," adding, "We will continue to enhance our trust-based transaction system so that every user can quickly and safely convert their possessions into asset value, thereby strengthening the platform's role and competitiveness."
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