by Lee Seohee
Published 02 Apr.2026 11:03(KST)
Sampyo Group announced on April 2 that it participated as an official sponsor of the "2026 Bulgwangcheon Cherry Blossom Marathon," held in the Bulgwangcheon area, one of Seoul's representative cherry blossom sites.
Employees participating in the "2026 Bulgwangcheon Cherry Blossom Marathon," officially sponsored by Sampyo Group, are taking a commemorative photo. Through this event, Sampyo Group promoted a healthy corporate culture and added vitality to the local festival. Sampyo Group
원본보기 아이콘This year's Bulgwangcheon Cherry Blossom Marathon took place on March 29, hosted by Eunpyeong District. This event is a representative spring sports festival of Eunpyeong District, attracting around 1,000 local residents and marathon enthusiasts every year.
Sampyo Group provided sponsorship funds to Eunpyeong District for the smooth operation and successful hosting of the marathon. This sponsorship was part of the company's ESG management, aimed at revitalizing the local community and fulfilling its corporate social responsibility.
In particular, on the day of the event, about 50 Sampyo Group employees and their families participated, running alongside citizens to embody the spirit of "healthy sharing" and to foster communication and unity within the company.
Yoo Yongjae, Head of Corporate Social Responsibility at Sampyo Group, said, "It is meaningful to participate as a sponsor in Eunpyeong District's signature festival that heralds the arrival of spring," and added, "We will continue to realize the value of mutual growth through various social contribution activities in cooperation with the local community."
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