Samsung Active Asset Management Achieves 1 Trillion Won in Net Assets, Takes Next Step with K-Culture Value Chain Active ETF

Full-Scale Expansion into Global Themes
Korea's First Global K-Culture ETF
Investing in Leading Platforms Spreading K-Culture Worldwide

Samsung Active Asset Management, which has achieved a total ETF net asset value of 1 trillion won, is taking its first step toward reaching 2 trillion won by launching the new 'KoAct Global K-Culture Value Chain Active' ETF.


On November 25, Samsung Active Asset Management held a press briefing at the TP Tower in Yeouido, Seoul, to commemorate the listing of the 'KoAct Global K-Culture Value Chain Active' ETF.


During the briefing, Samsung Active Asset Management reflected on its achievement of growing its independent ETF brand 'KoAct' to a net asset value of 1 trillion won in just about two years and three months since its launch. The company also presented the full-scale expansion into global themes as its next direction. As the first product to mark a new leap for KoAct, the KoAct Global K-Culture Value Chain Active ETF was introduced. Ha Ji-won, CEO of Samsung Active Asset Management, Seo Beomjin, Head of ETF Solutions, and Kim Jiwoon, Head of Operations Division 2, spoke at the event.


The KoAct Global K-Culture Value Chain Active ETF is the first product in Korea to integrate key companies across the entire K-culture spectrum-including K-content, K-food, and K-beauty-as well as global platform companies benefiting from the rise of K-culture, into a single value chain for investment.


While there have been products investing in individual sectors such as K-content and K-food, this ETF is unique in that it expands its investment scope to include global platform companies that benefit from the K-culture boom. As K-culture has become a core pillar of global consumption, the company determined that a new value chain ETF was needed to also capture the growth of global platform companies spreading K-culture worldwide.


Unlike previous K-content-focused ETFs, which were highly volatile due to their concentration in specific industries, the KoAct Global K-Culture Value Chain Active ETF is designed to pursue growth while mitigating volatility. It does so by including both the broader K-culture industry and global platforms as dual growth drivers, resulting in a more balanced and sophisticated structure.


Ha Ji-won, CEO of Samsung Active Asset Management, stated, "Surpassing 1 trillion won in net assets for the KoAct ETF demonstrates that active ETFs have proven their investment appeal to domestic investors. We plan to continue launching innovative products that can lead the era of active ETFs and represent global megatrends."


Kim Jiwoon, Head of Operations Division 2 at Samsung Active Asset Management, said, "The KoAct Global K-Culture Value Chain Active ETF selectively invests in core K-culture companies. For global platform companies, we focus on those expected to improve profitability." He added, "By leveraging the strengths of active management, which can quickly capture changing trends, we will showcase Samsung Active Asset Management's expertise in distinguishing true value."

Ha Ji-won, CEO of Samsung Active Asset Management (center), is responding to questions at the listing briefing for the 'KoAct Global K-Culture Value Chain Active' ETF. Samsung Active Asset Management.

Ha Ji-won, CEO of Samsung Active Asset Management (center), is responding to questions at the listing briefing for the 'KoAct Global K-Culture Value Chain Active' ETF. Samsung Active Asset Management.

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