by Jung Jin
Published 21 Nov.2025 09:10(KST)
Monthly Apartment Jeonse Price Ratio in Namyangju, Apartment Sale Price Increase Trend in Gyeonggi
원본보기 아이콘As the sale prices of newly built apartments have surged each year, uncertainty about home ownership is growing. In particular, instability in the Jeonse (long-term lease) market has led to rising monthly rents, further intensifying housing insecurity risks. In the market, the number of genuine homebuyers seeking newly built properties where they can move in as soon as possible, rather than waiting or postponing, is expected to increase rapidly.
According to the Housing and Urban Guarantee Corporation (HUG), as of October this year, the nationwide average sale price of private apartments exceeded 20 million won per 3.3 square meters for the first time ever. By region, Seoul recorded the highest at 47.03 million won per 3.3 square meters, and the overall average for the greater Seoul area (Seoul metropolitan area) also surpassed 30 million won per 3.3 square meters.
Looking at individual complexes, the situation is even more severe. Recently, the Banpo Raemian Tri-One in Seocho District was priced at an average of 84.84 million won per 3.3 square meters. The Shop Bundang Tier One in Seongnam, Gyeonggi Province, was priced at 71.69 million won per 3.3 square meters, and The H Adelstar in Gwacheon, Gyeonggi Province, was set at 70.75 million won per 3.3 square meters. In addition, new apartment prices in Gwangmyeong, Gyeonggi Province, and Eunpyeong and Dongdaemun Districts in Seoul have also risen to over 40 million won per 3.3 square meters.
An even bigger issue is the ongoing instability in the rental market alongside rising sale prices. According to R-ONE by the Korea Real Estate Board, the Jeonse price ratio in Namyangju, Pyeongtaek, and Goyang in the Seoul metropolitan area has exceeded 70 percent, indicating a sharp increase in Jeonse prices. As more people who cannot find properties for sale or Jeonse are turning to monthly rentals, KB Real Estate data shows that the monthly rent increase rate for apartments in the Seoul metropolitan area reached 6.27 percent from January to September this year, marking the highest rise in the past ten years.
An industry insider commented, "The phenomenon of rising new apartment sale prices, Jeonse, and monthly rents is continuing, especially in the Seoul metropolitan area. Newly built, high-quality complexes that allow for quick move-in are attracting attention before prices climb even further."
Shinsegae Engineering & Construction's 'Believe Cent High', located in Hwado-eup, Namyangju, Gyeonggi Province, is a rare, newly built branded property near Seoul that is available for immediate occupancy. The development consists of 250 units, ranging from 84 to 98 square meters of exclusive area, in a building up to 29 stories high. The first to third floors of the mixed-use apartment complex feature a retail zone with 97 stores.
The project boasts an excellent location, offering convenient transportation and abundant living infrastructure.
Residents can walk to Maseok Station, which serves the Gyeongchun Line and the planned GTX-B line. Once the GTX opens, it will be possible to reach Seoul Station and Yongsan in about 20 minutes and Yeouido in about 30 minutes from Maseok. Gyeongchun-ro, Maseok-ro, National Road No. 46, and the Seoul-Yangyang Expressway are also nearby.
In addition, the area offers strong educational infrastructure, including Simseok Elementary, Songra Elementary, Songra Middle, Simseok Middle, and Simseok High Schools. Other nearby amenities include Lotte Mart, the Maseok Five-Day Market, hospitals, a movie theater, Hwado Library, and Hwado Sports and Culture Center.
A sales representative stated, "As the future value of newly built apartments near Seoul continues to rise, the advantages of being able to move in and live immediately are becoming more prominent."
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