Kia Holds "Labor-Management Joint Sharing Love" Donation Campaign

by Jun Youngjoo

Published 12 Nov.2025 08:51(KST)

Kia's Domestic Business Division labor and management announced on the 12th that they held the "2025 Labor-Management Joint Sharing Love" donation campaign and conducted a vehicle and scholarship delivery ceremony at "Kia360," the brand experience center in Apgujeong, Seoul, on the 11th.

The Sharing Love campaign, which began in 2013 and marks its 13th year in 2025, is a flagship win-win program that provides vehicles and scholarships to social welfare organizations through a social contribution fund established by Kia's labor and management.

From the left, Eom Taeil, Kia Sales Branch Chairman; Moon Eunju, Kia Maintenance Branch Chairman; Choi Jinki, Executive Director of Kia Domestic Business Support; Kim Seongi, Chairman of the Korea National Council on Social Welfare; and Ryu Seungyong, Director of Anyang City Bisan Comprehensive Social Welfare Center, are taking a commemorative photo. Kia

The delivery ceremony was attended by key figures, including Choi Jinki, Executive Director of Kia Domestic Business Support; Jeong Jintae, Head of Domestic Business Support (Senior Managing Director); Jang Donggyu, Head of Domestic Ownership Support; Eom Taeil, Sales Branch Chairman; Moon Eunju, Maintenance Branch Chairman; Kim Seongi, Chairman of the Korea National Council on Social Welfare; and Ryu Seungyong, Director of Anyang City Bisan Comprehensive Social Welfare Center.

Through this year's campaign, Kia's labor and management delivered 28 welfare vehicles (27 Ray vehicles and 1 Bongo vehicle) to 28 social welfare facilities and educational institutions nationwide, including Anyang City Bisan Comprehensive Social Welfare Center, Together Mind Foundation (House of Hope), Incheon Welfare Center for the Visually Impaired, and Happy Wonju Senior Welfare Center. In addition, scholarships totaling 15 million won were provided to two middle and high schools.

The Ray and Bongo vehicles delivered this time are expected to not only support the work of welfare organization staff but also enhance the mobility and quality of life for users such as seniors, children, and people with disabilities, further adding to the significance of the campaign.

A Kia representative stated, "We are pleased that labor and management have come together to help neighbors in need of warmth," adding, "Kia's labor and management will continue to make ongoing efforts to fulfill our social responsibility based on trust and harmony."