[Click e-Securities] "Nongshim Lays the Foundation for Overseas Growth"

On October 27, DS Investment & Securities predicted that Nongshim's overseas sales ratio would increase.

Jang Ji-hye, a researcher at DS Investment & Securities, stated, "The proportion of overseas sales is expected to rise from 37% in 2024 to 61% in 2030," adding, "By the fourth quarter of this year, the company will complete the reorganization of its global distribution channels."

She further explained, "With the full-scale launch of collaborative products such as Shin Ramyun Tumba and K-Pop Demon Hunters, as well as the complete reflection of price increases in the United States, the overseas growth trend will continue into next year. In the first half, the company will benefit from a low base effect from the previous year, while in the second half, growth is expected due to the operation of the Noksan export-only factory."

She emphasized, "Nongshim will strengthen its global marketing by collaborating with K-content, including K-Pop Demon Hunters and K-pop artists. The company is solidifying its foundation for overseas growth through the reorganization of global distribution, entry into mainstream channels, and expansion of production capacity."

Nongshim is projected to achieve 3.5 trillion won in consolidated sales and 180 billion won in operating profit this year, representing increases of 2% and 10%, respectively, compared to last year.

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