Ulju Youth Agricultural Startup Our's Farm Ships Kingsberry Strawberries in Midsummer... AI Smart Farm Technology Bears Fruit

Ulju County youth agricultural startup Our's Farm has succeeded in producing high-quality strawberries for the summer season and has officially begun shipments.

The results of the youth smart farm distribution and development support project by Ulju County and Ulsan Technopark (Ulsan TP) are becoming increasingly visible.

Ulju County Youth Smart Farm officially begins shipping high-quality strawberries for the summer season.

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Founded in 2019, Our's Farm precisely manages every stage from seedling to harvest using a self-developed ICT-based automated cultivation system. This year, by introducing AI-based growth analysis and prediction technology, the company has achieved a 20% reduction in operating costs and a 10-15% reduction in energy consumption.

Ulju County and Ulsan TP are simultaneously providing facility support, technology validation, and marketing and distribution assistance to strengthen the competitiveness of youth smart farm operators. Building on this support, Our's Farm succeeded in cultivating the 'Seolhyang' variety during last year's summer season, and this year has also succeeded in cultivating the premium 'Kingsberry' variety.

Kingsberry is highly popular in both domestic and international markets due to its large size, high sugar content, and distinctive aroma.

Our's Farm is not limited to production alone; through its own brand 'S&S BERRY,' it is steadily expanding its distribution network by supplying premium markets, online channels, and processing companies. This summer's shipments are expected to further enhance the marketing competitiveness and sales growth of its partners.

Additionally, Our's Farm is developing and launching an AI-based cultivation system that utilizes accumulated cultivation data, with plans to overcome seasonal and regional limitations and pursue overseas technology exports. The company also aims to establish a sixth industrial business model that encompasses production, processing, distribution, and experiential tourism.

An official from Ulju County stated, "Summer Kingsberry production is the result of the technological challenges and efforts of young farmers," adding, "We will continue to provide unwavering support so that young people can settle stably in agriculture and so that local agriculture can grow into a high value-added industry."

Ulsan TP is accepting applications for new young farmers to participate in the Ulju County youth smart farm activation program until August 18.

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