by Lee Jungyun
Published 23 Jul.2025 11:39(KST)
The Korea Housing Association announced on July 23 that it has changed its corporate identity (CI) for the first time since its founding in 1978.
The newly unveiled CI visually embodies the association's philosophy of improving national residential welfare and promoting the sound development of the housing construction industry. The association stated, "The CI is intended to convey our vision of better housing and better lives." The four colors incorporated in the CI each symbolize trust, innovation, collaboration, and responsibility.
An association official said, "This CI renewal is intended to clearly communicate the association's identity and vision to contribute to residential stability for the public and the development of the housing construction industry." The official added, "Through the new CI, we aim to enhance the association's credibility and establish ourselves as a leading organization for the sound development of the housing construction industry."
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