BNK Busan Bank Launches "Oncell Service" for Online Sellers

BNK Busan Bank (President: Bang Seongbin) announced on April 21 that it had signed an agreement at its headquarters with ConnexioH, a fintech company specializing in e-commerce data collection and analysis, and will introduce the "Oncell Service" around the end of April.

On the 21st, BNK Busan Bank signed an agreement with ConnexioH, a fintech company specializing in e-commerce data collection and analysis. (From the third person on the right: Shin Sik, Head of Individual Customer Group at BNK Busan Bank; Lee Kyungho, CEO of ConnexioH) Photo by BNK Busan Bank

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The "Oncell Service" is a service that supports business activities by analyzing the financial information of online shopping malls selling products through e-commerce. This service was selected for the testbed program conducted by the Korea Fintech Support Center under the Financial Services Commission, and preparations for its launch have been underway since mid-March.

Although the online sales market has grown significantly, there have not been many online sellers who have received financial services commensurate with this growth. By using the "Oncell Service," banks can access information such as the location, sales, and activity data of online shopping malls, enabling them to provide proactive financial services.

In addition, Busan Bank plans to develop customized loan products for online sellers and further evolve into a one-stop financial support service.

Shin Sik, Head of Individual Customer Group at Busan Bank, stated, "Until now, there have been few financial support activities for online sellers, but with the introduction of this service, we will strive to provide better financial services."

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