Mico BioMed Changes Name to 'The Biomed'... Expanding Bio, Healthcare, Education, and Cosmetics Businesses

Mico BioMed Changes Name to 'The Biomed'... Expanding Bio, Healthcare, Education, and Cosmetics Businesses 원본보기 아이콘

Mico Biomed announced on the 1st that it has received approval for a name change at the regular shareholders' meeting held on the 31st of last month and will make a fresh start as THE BioMed Co., Ltd. The company plans to accelerate business diversification into bio, healthcare, education, cosmetics, and mobility tower sectors starting with this name change.


THE BioMed embodies the meanings of Therapy, Healthcare, Education, Biology, and Medicine. The new name reflects the corporate philosophy to not only expand bio technology but also to intensify efforts in health promotion and education business expansion.


The company aims to lead the future bio and healthcare market by expanding its portfolio beyond the existing in vitro diagnostics business to include ▲ animal pharmaceuticals ▲ genomic analysis ▲ personalized health management ▲ cosmetics ▲ education business.


With the expansion of new businesses, the company will actively engage in the manufacturing and distribution of animal pharmaceuticals, medical devices, and medical consumables, while also building B2B and B2C platforms targeting animal hospitals. Additionally, it plans to accelerate its entry into the personalized healthcare market through disease prediction services using genomic analysis and customized health management solutions.


The company is also entering the cosmetics business. By expanding the manufacturing and production of functional cosmetics, it aims to enhance competitiveness in the bio-based beauty market. Education is another core strategy, with plans to expand the business centered on building education platforms and developing content. Previously, it took its first step into the education business by acquiring Cheonggyo Academy, securing a cash cow.


Beyond bio and healthcare, THE BioMed plans to expand into smart mobility tower-related businesses, establishing new business models across various sectors.


A representative of THE BioMed stated, “Starting with the name change, we plan to expand beyond the existing in vitro diagnostics business into bio, healthcare, education, cosmetics, and mobility tower businesses to strengthen our competitiveness in the global market. We will grow into a company that provides specialized solutions in the new business areas we are expanding alongside bio technology development.”

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.