Lotte Homeshopping, 'Fashion is Lotte' Special Exhibition... Spring New Products Unveiled
by Park Jaehyun
Published 18 Feb.2025 09:06(KST)
Unveiling New Products from LBL and Georges Rech
Launching Over 30 New Items from 12 Brands
Lotte Homeshopping announced on the 18th that it will hold a special exhibition called 'Fashion is Lotte' from the 20th of this month to the 3rd of next month, unveiling spring new products from exclusive fashion brands such as 'LBL', 'Georges Rech', and 'Vive Bridget'.
As its fashion strategy for the spring and summer season this year, Lotte Homeshopping is focusing on ▲diversification of materials ▲brand lineups tailored to target preferences ▲use of vibrant colors and artwork, launching about 30 new products from 12 brands.
On the 21st, 'Young Style', led by Lee Eun-young, a fashion host with 22 years of experience, will sell LBL's silk cashmere cardigans and see-through blouses, specializing in premium materials. Georges Rech will present SPA-type items emphasizing comfortable yet feminine designs. Vive Bridget has appointed model Kim Jin-kyung as its new model.
The luxury fashion brand 'Anna Sui' will sequentially unveil skirts, cardigans, and more starting from the 21st, featuring bold colors such as purple, pink, and blue, along with original prints and floral patterns. 'Lilio' will also continuously sell new products such as scarves and pants, starting with collar knits on the 25th.
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