by Kim Heungsoon
Published 06 Jan.2025 08:13(KST)
Lotte Hi-Mart announced on the 6th that it will hold the 'Lotte Hi-Mart Highlight Big Sale (BIG SALE)' throughout January at over 320 stores nationwide, offering various products including popular new semester items such as laptops and tablets, as well as rice cookers and grills frequently used during the holidays, at special prices.
In anticipation of the new semester, popular IT electronics with high demand will be sold at the lowest prices in the past year. Notably, among Samsung Electronics laptops, the Samsung Galaxy Book4 (256GB), which was the best-selling model at Lotte Hi-Mart last year, will be offered at 799,000 KRW for a limited quantity of 500 units. Additionally, the Logitech M190 wireless mouse will be available at 9,900 KRW for a limited quantity of 3,000 units. There will also be a promotion where customers who purchase Samsung Electronics or LG Electronics laptops will receive a Logitech mouse or keyboard as a gift.
Furthermore, the Microsoft Surface Laptop Go 3 (256GB) is offered at 1,099,000 KRW, the Samsung Galaxy Tab S10+ (256GB) at 1,179,000 KRW, the Lenovo P12 (128GB) at 315,000 KRW, the LG Electronics UltraGear monitor at 339,000 KRW, and the Logitech G335 headset at 69,900 KRW.
Among kitchen appliances, the Cuckoo Electronics IH electric rice cooker (6 servings), which recorded the highest sales during last year’s Chuseok rice cooker discount event, will be offered at an internet lowest price level of 279,000 KRW for a limited quantity of 5,000 units. Electric grills and air fryers will also be sold at discounted prices.
Kim Seung-geun, head of marketing planning at Lotte Hi-Mart, stated, "We have prepared discount events focusing on IT electronics and kitchen appliances that customers frequently look for when preparing for the new semester and the Lunar New Year holiday."
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.