KB Securities Opens 'Direct Indexing Mall' Featuring Various Investment Strategies

KB Securities announced on the 3rd that it has launched the 'Direct Indexing Mall,' a dedicated content page for the 'KB Securities Direct Indexing' service.

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The KB Securities Direct Indexing service allows investors to select their desired stocks like a fund manager and create their own personalized investment portfolio. KB Securities has enhanced customer care by introducing the new Direct Indexing Mall interface, which consolidates various content such as service usage guides, popular strategies, and expert columns reflecting monthly market conditions, enabling even investors unfamiliar with portfolio investing to easily make customized investments using KB Securities Direct Indexing.

The Direct Indexing Mall consists of menus including 'Popular Strategy No.1,' which gathers the most popular best strategies from the past month, 'Create Strategy' to save your own portfolio strategies, 'Direct Insight,' 'Expert Columns,' and 'My Direct Indexing.'

In particular, Direct Insight offers timely content for investors interested in portfolio investing by introducing various investment themes such as AI, semiconductors, healthcare, and corporate value enhancement, starting from a usage guide for beginner investors. The investment content is designed to be customer-friendly, using simple language to aid understanding.

Additionally, through expert columns where actual Direct Indexing advisors discover and introduce investment ideas tailored to the monthly market situation, KB Securities plans to continuously provide investment information not only to new customers but also to existing customers considering strategy rebalancing.

Since launching the KB Securities Direct Indexing service in April last year, KB Securities added U.S. stocks in September and expanded the service area in June this year by incorporating the expertise of professional private bankers (PBs) to offer 'My Star Indexing (KB able Account - branch-operated type),' which allows personalized investment indices through one-on-one consultations with customers.

Moreover, besides the integrated content page of the Direct Indexing Mall, KB Securities is focusing on further service advancement by creating a separate tab that gathers the 'Corporate Value Enhancement' preset, which is attracting attention ahead of the September announcement of the 'Korea Value-Up Index,' providing convenience aligned with investment timing.

Yoon Man-chul, Head of Customer Solutions at KB Securities, stated, "Following the trend of hyper-personalization, when investors want to use KB Securities Direct Indexing to create their own portfolio investments, we plan to further expand content so they can select timely investment strategies and experience regular investment advice. We will support various customer-centric solutions to enable customers to experience more in-depth and convenient investments even through non-face-to-face channels."

The KB Securities Direct Indexing service is currently available on KB Securities' Mobile Trading System (MTS) 'KB M-able (M-able),' and offers trading commission benefits limited to KB Securities' receipt fees for non-face-to-face services.

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