Henkel 'Syoss Oleo', Han Go-eun Appointed as Ambassador

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Household goods specialist Henkel Home Care Korea (hereinafter Henkel) announced that actress Han Go-eun will serve as the ambassador for the premium hair color dye "Syoss Oleo" starting May 1.

Henkel plans to launch various activities highlighting the product's features, beginning with the release of a new commercial filmed with Han Go-eun.

"Syoss Oleo" contains a triple oil formula that delivers vibrant hair color and shine without damage, as if dyed at a salon. It is an easy-to-use hair color dye for home use, offering long-lasting color retention while caring for hair and enhancing its gloss, resulting in high consumer satisfaction.

The product is available in eight sophisticated brown shades suitable for natural gray coverage, with two additional shades scheduled for release this year.

A brand representative stated, "We chose actress Han Go-eun as our ambassador because her unique style, elegance, and sophistication align well with the image our brand pursues. We plan to introduce various features of Syoss Oleo with Han Go-eun, so we ask for your great interest."

Meanwhile, Henkel will release a new commercial featuring brand ambassador Han Go-eun. The advertisement, with the phrase "Salon Quality at Home Syoss Oleo," showcases the product’s ability to easily achieve color, shine, and elegance at home through the graceful presence of Han Go-eun. The commercial can be viewed on online channels such as YouTube.

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