Philip Morris Offers 50,000 KRW Discount on New Product Purchase for IQOS Users

Korea Philip Morris announced on the 24th that it will hold a special discount promotion offering a 50,000 KRW discount to existing electronic cigarette device IQOS users who purchase the new product 'IQOS Iluma One.'

Discount Promotion for Existing IQOS Users on 'IQOS Iluma One'
[Photo by Korea Philip Morris]

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This promotion is limited-time and will run until the 30th. It can be participated in through the official IQOS online store, IQOS.com. Existing IQOS users can receive the discount benefit directly on IQOS.com without needing to return their current device.

To participate, users need to visit IQOS.com and register their existing device among ▲IQOS 2.4 Plus ▲IQOS 3 ▲IQOS 3 Multi ▲IQOS 3 Duo. These customers can purchase the IQOS Iluma One at 19,000 KRW, discounted by 50,000 KRW from the original price of 69,000 KRW.

There is also a trade-in program benefit available offline. At official IQOS stores, excluding convenience stores, users who return their existing IQOS device and purchase the IQOS Iluma One will receive a 50,000 KRW discount. When purchasing the IQOS Iluma Prime or IQOS Iluma, discounts of 40,000 KRW each are provided.

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