NH Securities Hosts Online Brand Festa for Namu Securities

by Song Hwajung

Published 05 Apr.2024 11:30(KST)

NH Investment & Securities' digital service, Namu Securities, announced on the 5th that it will hold an online brand festa with the 'Treasure Some' concept to celebrate Arbor Day Brand Day.

Through the brand festa, it plans to provide a differentiated brand experience and support customers' participation in various events. The Namu Securities online brand festa will run for a total of 7 weeks from today until May 24, featuring mission events and quiz events. The events will be divided into four rounds, with mission events and quiz events opening sequentially. Any Namu Securities customer can apply and participate in the events. Participants can challenge a total of four missions and quizzes, and those who complete the missions or answer the quizzes correctly will be entered into a draw to win various prizes. For the mission events during the event period, participants need to complete tasks such as ▲overseas stock trading ▲purchase of domestic over-the-counter bonds ▲stock collection ▲stock gifting. The events will be held by rounds, and duplicate participation in each event is allowed. Collaborations will be held with familiar everyday brands such as Seolroin, Noted, Baeknyeonhwapyun, and Baedal Minjok, providing 1,000 prizes each through a draw, including beef, immune vitamins, and Baemin gift certificates. The quiz events will also be held four times in total, with prizes including Namu-branded engraved gold bars of 1.88g (45 winners) and Namu character ready bags (450 winners) awarded through a draw. For more details, please refer to the event page.

NH Investment & Securities explained that Namu Securities prepared this festa to offer diverse and fun messages connecting investment and daily life along with various benefits. The story conveys opening the possibilities of investment through the 'door' that connects investment and daily life and finding the 'treasure' of a special everyday life. The door symbolizes the Namu Securities platform, and Treasure Some represents the opportunity to complete various missions and obtain diverse prizes. Additionally, the treasure implies not only actual prizes but also positive customer experiences and growth such as profits gained through investment, proper investment habits, and enjoyment.

Jung Joong-rak, Head of WM Digital Business Division at NH Investment & Securities, said, "To celebrate Namu Securities Brand Day, we have prepared various events that customers can enjoy like a festival," adding, "Based on Namu Securities' brand philosophy of connecting daily life with investment to open a new door of growth, we plan to continuously provide various solutions and benefits that help customers' success and growth."