by So Jongseop
Published 10 Jul.2023 17:15(KST)
Updated 10 Jul.2023 17:16(KST)
The number of Thread subscribers has surpassed 100 million. It has only been 5 days since its launch on the 5th. It has become the fastest app in the world to reach 100 million subscribers. This record is much faster than OpenAI's generative AI 'ChatGPT'.
Until now, ChatGPT, the online service that achieved 100 million subscribers the fastest in the world, took 2 months. TikTok took 9 months, and Instagram reached 100 million subscribers in about 2 years and 6 months.
There are claims that Elon Musk, the CEO and owner of Twitter, was behind the birth and rapid growth of Threads. According to the New York Times (NYT) and CNN in the US, Threads was originally created to absorb Twitter users who left due to dissatisfaction with Musk's policies.
Musk's 'provocation' ironically had the effect of promoting Threads. Right after the launch of Threads, Musk strongly criticized on his Twitter account, saying, "Threads is just Instagram without photos (operated by Meta). Zuckerberg turned Instagram users into Threads subscribers."
Regarding the growth speed of Threads, Mark Zuckerberg, CEO of Meta, said, "It far exceeded our expectations."
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