The Sential Daypack, Actor Lee Yi-kyung Extends Modeling Contract

by Lee Myeonghwan

Published 22 May.2023 10:27(KST)

PlayD announced on the 22nd that it has extended its exclusive contract with actor Lee Yi-kyung for the health supplement portal D-Essential's Daypack.

Daypack is a vitamin supplement that can be conveniently consumed with one pack a day, and the company stated that it recently achieved cumulative sales of 2 million packs.

A PlayD representative said, "We believe that actor Lee Yi-kyung's unique charm and healthy, bright image align well with the brand concept, and we expect to create a great synergy effect through this model contract renewal. We plan to provide consumers with various information and products through the brand site launch."

[Photo by PlayD]