Emart24 and SSG Landers Launch Samjin Donation Campaign

by Lim Chunhan

Published 30 Apr.2023 09:36(KST)

Support for Underprivileged Groups Linked to Professional Baseball

Emart24 announced on the 30th that it will conduct the 'Strikeout Donation Campaign' together with SSG Landers during the 2023 professional baseball season.

Choi Eun-yong, Executive Director of Emart24 (left), and Noh Kyung-eun, SSG Landers player, are taking a commemorative photo. Photo by Emart24

Linking Emart24's number '24' with the baseball 'two outs situation,' a donation of 100,000 KRW will be accumulated each time an SSG Landers pitcher records a strikeout in a home game with two outs. If the strikeout finishes a bases-loaded two-out crisis situation, a donation of 1,240,000 KRW will be accumulated. The accumulated donations will be donated in the names of Emart24 and SSG Landers after the season ends.

Last year, Emart24 and SSG Landers donated 32,960,000 KRW accumulated from the strikeout donation campaign to support medical expenses for children with pediatric cancer in the Incheon area.

An Emart24 official said, "This donation activity can have a positive impact on improving the performance and motivation of SSG Landers players," and added, "We plan to continue practicing ESG (Environment, Social, and Governance) management through various social contribution and mutual growth activities."