"Shopping Mall + Cooking Content" GS Fresh Mall Launches Kkini Research Institute

GS Retail's grocery platform GS Fresh Mall announced on the 19th that it will launch 'Kkini Research Lab.'

Kkini Research Lab is a new service that combines an online grocery mall with cooking content. The service was planned based on the fact that the biggest concern for customers using GS Fresh Mall is preparing healthy and diverse meals every day.

GS Fresh Mall Kkini Research Institute screen [Photo by GS Fresh Mall].

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Kkini Research Lab features services such as main ingredient suggestions, menu proposals using the main ingredients, simple recipe cooking videos, and bundled ingredient orders, allowing customers to handle everything from ingredient preparation to cooking at once. Through main ingredient suggestions, GS Fresh Mall proposes one fresh product selected weekly to customers, and then shows four menu options that can be made with the main ingredient. Each menu varies according to age, gender, and family composition.

GS Fresh Mall carefully selects one main ingredient each week and plans and selects four menus that can be made with the main ingredient, and plans to produce cooking videos four times a month to make each recipe easy to understand.

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