Sales Increase 16x After Live Broadcast on TMON... "Enhancing Digital Competitiveness of Small Businesses"

Tmon announced on the 14th that it has been conducting win-win cooperation activities with the Small and Medium Business Distribution Center to strengthen the digital capabilities of small business owners, resulting in visible achievements such as small business owners experiencing a 16-fold increase in sales.

Since January this year, Tmon has been carrying out the 'Small Business Live Commerce Production and Operation Project' together with the Small and Medium Business Distribution Center. They provide tailored support including ▲overall support for live commerce production and operation ▲special planning zones ▲live broadcast exclusive marketing ▲exposure advertising to help small business owners successfully transition to digital.

Results are also following. Dream Rice, a rice specialty company, saw its sales increase more than 16 times compared to the previous month after joining Tmon in March. In the first live broadcast held on the 23rd, Dream Rice conducted the broadcast not in a regular studio but at a rice factory, vividly revealing the milling process.

원본보기 아이콘

Excellent small business products can be found in the 'Famous Live' special exhibition. Tmon plans to continue sales broadcasts showcasing small business products by visiting local and manufacturing sites directly 2 to 4 times a week.

Jung Haeyoung, Head of Tmon's Win-Win Cooperation Office, said, "Tmon Play, which embodies Tmon's live commerce know-how, is consistently demonstrating successful online entry cases for small business owners," adding, "Based on cooperation with the Small and Medium Business Distribution Center, we will lead the establishment of a commerce environment where more sellers can be discovered and grow together."

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.