SPC Samlip Launches Sanrio Characters Bread Campaign... Opens 'Vending Machine Mini Pop-up'

SPC Samlip announced on the 13th that it will launch a brand campaign using ‘Sanrio Characters Bread’.

Sanrio Characters Bread by SPC Samlip.
[Photo by SPC Samlip]

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SPC Samlip will operate a ‘Sanrio Characters Bread Vending Machine Mini Pop-up’ around Seoul until the 14th of next month. Through the vending machine mini pop-up, customers can purchase Sanrio Characters Bread and Ttibu Seal books, and it can also be used as a photo zone.

First, on the same day, the ‘Kuromi Vending Machine’ reflecting the city pop star concept will open in Seongsu, Seongdong-gu, Seoul, which has recently become a hot place, and the ‘My Melody Vending Machine’ with a cherry blossom picnic concept will open at Seokchon Lake in Jamsil, Seoul, known as a cherry blossom spot. On the 20th of this month, the ‘Cinnamoroll Vending Machine’ with a fluffy cloud kingdom concept will open at Gangnam Station in Seoul, and on the 27th, the ‘Hello Kitty Vending Machine’ will open inside the Sanrio Lovers Club, a Sanrio Characters landmark located at Hongdae Entrance in Seoul.

SPC Samlip is conducting the ‘Sanrio Characters Bread Vending Machine Pilgrimage Event’ through its official Instagram. Participants who take a certification photo of the bread vending machine and enter the required hashtags will be entered into a draw to win an Apple iPad Pro (1 person), AirPods Max (2 people), and coffee gifticons (50 people). Additionally, participants who successfully take certification photos of all four bread vending machines will be entered into a draw to win a ‘Sanrio Characters Ttibu Seal Book & 102 types of Ttibu Seals (30 people).’

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