by Jang Hyowon
Published 23 May.2022 11:11(KST)
Updated 20 Jul.2023 15:46(KST)
[Asia Economy Reporter Jang Hyowon] EarlySloths (CEO Jaewon Lee), a startup providing the survey tool and AI-based data analysis service ‘PocketSurvey’ to companies such as Kakao, SK, and GS, announced on the 23rd that it has completed investment attraction.
In this investment round, Hana Financial Investment, K&Partners, and overseas VC Goodwater Capital newly participated. Existing investors The Ventures and individual investment associations made follow-up investments.
Founded in 2018, EarlySloths offers ‘PocketSurvey,’ a service that allows online survey execution through forms and form services and analyzes the collected results using artificial intelligence. More than 800 private companies such as SK, GS, Kakao, Lotte, and public institutions including the Police Agency, Post Office, and Yongin City use the service.
Kang Sangho, the team leader overseeing the operation of the PocketSurvey service, said, “We are checking how businesses using PocketSurvey utilize the service and are planning vertical business expansion tailored to the usage patterns of key customers. In the first half of this year, we launched an HR service that regularly collects employees’ opinions and analyzes them through AI. In the second half, we are preparing to introduce a commerce model utilizing consumer feedback.”
Based on the funds raised in this investment round, the company plans to develop new services and conduct promotions to enhance brand awareness. CEO Jaewon Lee added, “In the post-COVID society, where checking employees’ work engagement has become important enough to call it the ‘Great Resignation era,’ there is high expectation for PocketSurvey’s HR survey service among HR department workers responsible for organizational culture. Riding on this interest, we will secure meaningful customers and advance the service.”
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