by Moon Hyewon
Published 27 Apr.2022 08:01(KST)
[Asia Economy Reporter Moon Hyewon] Jardin announced on the 27th that it has launched two blends of its whole bean coffee brand ‘CLASS’ hand drip coffee.
CLASS hand drip coffee is a drip bag product that can be easily enjoyed without extraction equipment, and sales increased by 120% after being renewed last year as a single origin line.
The new products are a blend lineup that implements CLASS’s best-selling coffee bean flavors in drip bag form. The products are introduced as ‘CLASS Hand Drip Coffee Moon Secret Blend’ and ‘CLASS Hand Drip Coffee Espresso Blend’.
The CLASS Moon Secret Blend is a blend of beans from four origins: Colombia, Brazil, Ethiopia, and Guatemala, in a ratio of 4:3:2:1, boasting a harmonious taste and aroma. It balances the excellent balance of Colombian beans, the nutty flavor of Brazilian beans, the floral acidity of Ethiopian beans, and the smoky flavor of Guatemalan beans. It features the nuttiness of grains and a sweetness like brown sugar.
The CLASS Hand Drip Coffee Espresso Blend is made by dark roasting beans from Colombia, Ethiopia, and Guatemala, highlighting a smoky aroma along with a bittersweet sweetness. It has a velvety smooth body and a deep flavor with a mature charm, making it great to pair with desserts or bakery items.
The two new products reflect Jardin’s 38 years of coffee know-how. Jardin’s unique packaging technique, designed to maintain freshness and flavor for a long time, has been applied. An aluminum deposition film inside the product prevents changes in the taste and aroma of the beans caused by light and moisture. Additionally, nitrogen filling inside prevents oxidation of the beans, allowing the unique flavor of whole bean coffee to be enjoyed fresh for a long time.
The products are available for purchase at the official online mall Jardin Shop, as well as online shopping malls and large supermarkets.
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