Lotte Homeshopping Begins Construction of Forest 4 - "Reducing Fine Dust"

On the 22nd, Hwang Euisik, Team Leader of the Green City Division at Yeongdeungpo-gu Office (left), Kim Hyunsu, ESG Team Leader at Lotte Home Shopping, and Kang Sujeong, Director of the Environmental Foundation (right), are taking a commemorative photo at Dangsan Neighborhood Park in Yeongdeungpo-gu, Seoul.

On the 22nd, Hwang Euisik, Team Leader of the Green City Division at Yeongdeungpo-gu Office (left), Kim Hyunsu, ESG Team Leader at Lotte Home Shopping, and Kang Sujeong, Director of the Environmental Foundation (right), are taking a commemorative photo at Dangsan Neighborhood Park in Yeongdeungpo-gu, Seoul.

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[Asia Economy Reporter Lim Chun-han] Lotte Homeshopping announced on the 24th that it held a groundbreaking ceremony for the creation of the eco-friendly green space "Sum Pyeonhan Forest No. 4" to reduce fine dust.


To reduce fine dust, Lotte Homeshopping will create a resting area and walking path composed of various trees, herbaceous plants, and sedges over an area of approximately 500㎡ in Dangsan Neighborhood Park.


In December 2020, Lotte Homeshopping signed a business agreement with the Ministry of Environment and the Environmental Foundation to protect vulnerable groups from fine dust and respond to the climate crisis. By 2025, they will plant trees in fine dust intensive management zones and provide citizen convenience facilities as part of the Sum Pyeonhan Forest creation project.


A Lotte Homeshopping official said, "We are pleased to start construction of Sum Pyeonhan Forest No. 4, an eco-friendly green space to solve environmental issues such as fine dust reduction, on Earth Day," adding, "We will continue to strengthen ESG (Environmental, Social, and Governance) activities by developing various eco-friendly social contribution projects, including creating green spaces centered on fine dust intensive management zones."

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