Air Busan Holds 'Air Busan Sponsor Day' at NC Dinos Home Game

by Ryu Hyunseok

Published 20 Apr.2022 10:22(KST)

Air Busan CEO Byeongseok An (right) and NC Dinos CEO Jinman Lee are posing for a commemorative photo after signing a business agreement.<br><br>Photo by Air Busan

Air Busan CEO Byeongseok An (right) and NC Dinos CEO Jinman Lee are posing for a commemorative photo after signing a business agreement.

Photo by Air Busan

[Asia Economy Reporter Yoo Hyun-seok] Air Busan announced on the 20th that it held the ‘Air Busan Sponsor Day’ for domestic baseball fans who visited Changwon NC Park on the 19th, offering various attractions and entertainment.

On the day designated as ‘Air Busan Sponsor Day,’ Air Busan flight attendants took the mound to throw the ceremonial first pitch, introduced the starting lineup, and conducted a countdown in the form of an in-flight announcement, providing the audience with a unique experience. Additionally, Air Busan travel kits were given to spectators on a first-come, first-served basis before entering the stadium. During the game, the ‘Air Busan Logo Song Dance Challenge’ event was held, offering special gifts to spectators who participated in the challenge. Thanks to the various attractions prepared by Air Busan, the excitement of the game was further heightened.

On the same day, Air Busan also signed a business agreement for joint marketing with the NC Dinos baseball team. According to this agreement, Air Busan will provide airline tickets and Air Busan goods through ‘inning events.’ NC Dinos staff and players will also receive an additional 10% discount when using domestic routes. Along with the ‘Sponsor Day,’ NC Dinos will install Air Busan promotional facilities within their home stadium to encourage domestic baseball fans to take more interest in and use Air Busan. The signing ceremony was attended by Air Busan CEO Ahn Byung-seok, NC Dinos CEO Lee Jin-man, and other officials.

Air Busan CEO Ahn Byung-seok said, “With the era of empty stadiums gone and cheers echoing once again, the baseball season has returned. I hope that Air Busan Sponsor Day will awaken the baseball instincts that have been suppressed and also become an opportunity for many to use Air Busan,” adding, “We will continue to actively carry out various sports marketing efforts to widely promote Air Busan to sports fans.”