POSCO Park1538 Wins 3 Categories at Germany's iF Design Award

Awards in Architecture, Communication, and Interior Design

"Over 33,000 cumulative visitors since opening in April last year"

The kinetic art installation "Emotion of Steel" at Park1538, POSCO's complex cultural space, received an award in the 'Interior Architecture - Installation' category at the 2022 iF Design Award in Germany. (Photo by POSCO)

The kinetic art installation "Emotion of Steel" at Park1538, POSCO's complex cultural space, received an award in the 'Interior Architecture - Installation' category at the 2022 iF Design Award in Germany. (Photo by POSCO)

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[Asia Economy Reporter Moon Chaeseok] POSCO's complex cultural space Park1538 recently swept three categories at the German '2022 iF Design Award.' It received awards at one of the world's top three design competitions, which began in Germany in 1954.


On the 19th, POSCO announced that the buildings of Park1538 won awards in three categories: Architecture (Urban Landscape), Communication (Signage), and Interior Architecture (Installation Art).


The signage of Park1538, POSCO's complex cultural space, received an award in the 'Architecture - Urban Landscape' category at the 2022 iF Design Award. (Photo by POSCO)

The signage of Park1538, POSCO's complex cultural space, received an award in the 'Architecture - Urban Landscape' category at the 2022 iF Design Award. (Photo by POSCO)

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In the Architecture (Urban Landscape) category, the harmonious planting of various tree species and the creation of creative resting spaces were recognized. The stainless steel signage, boasting high visibility, won an award in the Communication (Signage) category.


The signage of Park1538, POSCO's complex cultural space, received an award in the '2022 iF Design Award' under the Communication - Signage category. (Photo by POSCO)

The signage of Park1538, POSCO's complex cultural space, received an award in the '2022 iF Design Award' under the Communication - Signage category. (Photo by POSCO)

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Additionally, in the Interior Architecture (Installation Art) category, the kinetic artwork 'Emotion of Steel,' which responds to visitors' movements, received an award. The piece features objects symbolizing the sun, moon, and twelve months, as well as 92 elements from the natural world, embodying the interaction between nature, humans, and steel.


POSCO's Park1538 content "Civilization of Steel" won the Grand Prize at the Asia Design Prize in February. (Photo by POSCO)

POSCO's Park1538 content "Civilization of Steel" won the Grand Prize at the Asia Design Prize in February. (Photo by POSCO)

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Earlier, Park1538's flagship content 'Civilization of Steel' won the grand prize at the 'Asia Design Prize' in February. This prestigious design award ceremony, chaired by world-renowned industrial designer Karim Rashid, recognized the 360-degree interactive video hall and surround media show that express the birth of steel and humanity's infinite potential. In January, it also received the grand prize, the highest award, at the A' Design Award, the largest digital industry award ceremony in Korea.


In addition, Park1538 has received the Ministry of Land, Infrastructure and Transport Award at the Korea Landscape Awards, the Steelie Award for Communication Program from the World Steel Association, and the Good Design Award from the Korean Intellectual Property Office.


Park1538 is a compound word combining 'Park,' meaning an open space, and '1538℃,' the melting point of steel, symbolizing the sweat and passionate enthusiasm of employees. It is designed with the concept of an infinite loop representing the infinite recyclability of steel and human creativity. Since its opening in April last year, the cumulative number of visitors has reached over 33,000.

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