[Golf Topic] "Masters Broadcast Ratings Soar"..."Thank You Tiger~"

Published 13 Apr.2022 10:03(KST)

[Asia Economy Kim Hyun-jun, Golf Specialist Reporter] ○…‘Tiger Effect’.

This year’s Masters broadcast ratings have significantly increased compared to last year. On the 13th (Korean time), CBS in the United States reported, "The average number of viewers on the final day was 10,173,000, which is 7% higher than the previous year." The number of viewers during the 7 PM Eastern Time slot, when the winner was decided, reached 13,160,000. On the first day of the return of the ‘Golf Emperor’ Tiger Woods (USA) and the second day, when the focus was on whether he would make the cut, ESPN viewers also surged by 20-30%.

This proves that Woods is the biggest ‘draw card’ in the global golf world. In fact, from the Monday practice rounds, crowds flocked to Augusta National Golf Club in Georgia, USA (par 72, 7,510 yards). Woods returned to the PGA Tour after a long 1 year and 5 months since the ‘Fall Masters’ in November 2020, successfully landing in 47th place. He expressed gratitude, saying, "I am thankful to have completed a major just 14 months after my car accident in February last year," and promised to participate in the July ‘oldest major,’ The Open Championship.