"Boosting Immunity"... iHerb's Sales in Korean Market Increased by 22% Last Year

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[Asia Economy Reporter Moon Hyewon]iHerb announced on the 17th that its sales in the Korean market in 2021 increased by 22% compared to the previous year.

The iHerb best-selling product categories driving last year's sales growth were probiotic (lactic acid bacteria) and immune support products such as multivitamins.

By sales volume, the rankings were ▲1st CGN Lactobif Probiotics ▲2nd Sports Research Omega-3 Fish Oil ▲3rd Life Extension Two Per Day Multivitamins ▲4th CGN Gold C ▲5th Thorne Basic Nutrients Two Per Day. Among these, four products are health functional foods closely related to immune enhancement, including probiotics (lactic acid bacteria) and vitamin products.

Sales of CGN Lactobif Probiotics, which help improve immunity and gut health, increased by 24.43% compared to the previous year. This product has ranked first in overall iHerb sales for several years and is gaining increasing popularity in Korea as well.

In particular, CGN Gold C's sales in the Korean market jumped 70.87% year-on-year, and Life Extension Two Per Day Multivitamins also soared by 55.7%, attracting attention. In addition, bone health and joint product categories grew by 37.5%, antioxidant product categories and digestive health product categories also showed sales growth rates of 31.7% and 22.9%, respectively, demonstrating balanced progress across all supplement categories beyond immune supplements.

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