Starfield, Family Month 'Family Festa'... "All Popular Characters Gathered"

by Lim Chunhan

Published 03 May.2021 10:25(KST)

Starfield is hosting a 'Family Festa' at all locations in celebration of Family Month.

[Asia Economy Reporter Lim Chun-han] Starfield announced on the 3rd that it will hold a 'Family Festa' at all its locations in celebration of Family Month.

This event features a comprehensive lineup of character content that the whole family can enjoy together. Marvel heroes will gather in one place. Starfield is launching the "Find the Hero Inside Marvel Mania" campaign in collaboration with Disney Korea. This campaign will take place simultaneously at Hanam, Goyang, and COEX Mall.

Additionally, lifestyle products from the Marvel brand such as character figures, clothing, and accessories will be sold at discounted prices in a pop-up store. Life-sized statues of Marvel heroes like Iron Man, Spider-Man, and Captain America will also be exhibited, recreating scenes from the movies.

Starfield Anseong and Starfield City Wirye will host LEGO Let’s PLAY Children’s Day and Hansatoy Children’s Day Starfield ZOO events. Various activities are planned, including large LEGO model exhibitions, a 20% discount on nine popular LEGO products, and demonstrations of the new LEGO Vidiyo. Especially at Starfield Anseong, a 7-meter large LEGO balloon photo zone will be installed to captivate children’s attention.

Starfield COEX Mall will open a Pok?mon pop-up store. Pok?mon character products will be sold, and new products will be unveiled. Depending on the purchase amount, limited-quantity gifts such as Pok?mon cards, transparent pouches, and eco bags will be given. A photo zone where visitors can take unique commemorative photos with Pok?mon’s representative character Pikachu will also be operated. Twenty-five large Pikachu models can be found throughout the staircases.

A representative from Shinsegae Property said, “To celebrate Children’s Day, we transformed all Starfield locations into ‘character theme parks’ to bring dreams and fun to children. We hope families and friends create special and precious memories through the various contents presented by popular characters gathered at Starfield throughout May.”