"Preventing Solitary Deaths" SKT's Big Data-Based '1-Person Household Check-In' Service

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[Asia Economy Reporter Seol Gina Jo] SK Telecom is accelerating efforts to strengthen the social safety net to prevent solitary deaths among single-person households, a social issue that has recently emerged.

On the 10th, SK Telecom announced that it will launch a 'Single-Person Household Check-in' service based on big data in collaboration with Seogwipo City and Korea Electric Power Corporation (KEPCO). This is a social safety net service based on a power and communication data analysis system developed by SK Telecom and KEPCO over the past two years. The service analyzes household power usage patterns using an artificial intelligence (AI)-based solution and combines this with communication data such as time-based ▲call ▲text message sending status ▲data usage. If an abnormal situation is detected, a notification is sent to the welfare officers of the local government.

This service is provided to households residing in Seogwipo who have consented to the collection and analysis of related data. It does not require separate equipment or sensors, making construction and operation costs low. Additionally, users do not need to wear measuring devices or repeat specific behaviors, minimizing concerns about interference with daily life. SK Telecom and KEPCO expect that this solution will significantly improve the efficiency of local governments' efforts to prevent solitary deaths among single-person households. In the future, the service can be expanded by linking with other living data such as water and gas usage.

Since November last year, SK Telecom and KEPCO have been conducting a pilot project for the Single-Person Household Check-in service in Gwangsan District, Gwangju Metropolitan City, focusing on improving the accuracy and stability of the service. Next year, the service will also be supported in Jeongwangbon-dong, Siheung City. They plan to continue cooperating to strengthen the social safety net for vulnerable groups such as single-person households.

Choi Nak-hoon, head of SK Telecom's Industrial Data Business Unit, said, "We hope this collaboration will contribute to the safe lives of single-person households in Seogwipo City," adding, "We will do our best to protect the safety of the people and enhance social value through ICT technologies such as AI and big data."

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