Lim Young-woong Effect... 'Cheongho Sterilizing Ice Water Purifier Senita' Advertisement Video Surpasses 3 Million Views

by Kim Heeyun

Published 05 Nov.2020 10:07(KST)

Im Young-woong's CM Song 'Naega Jikyeojulgeyo' Gains Attention... Sing-Along Event Until the 22nd

Chungho Nais 'Sanitah Sterilizing Ice Water Purifier' and model Lim Young-woong. Photo by Chungho Nais

[Asia Economy Reporter Kim Heeyoon] Cheongho Nice announced on the 5th that the YouTube video of the 'I Will Protect You' commercial for the 'Sanitary Ice Water Purifier Senita' has surpassed 3 million views.

The commercial gained attention with the CM song 'I Will Protect You,' sung by Lim Youngwoong himself. From the planning stage, the commercial was newly produced to highlight Lim Youngwoong's voice and charm, and was used in this advertisement. The concept of the commercial was created around the idea of protecting users with clear and transparent water and ice that can be trusted, just like the CM song title.

The Cheongho Sanitary Ice Water Purifier Senita features enhanced sterilization functions up to the water outlet and reservoir. The electrolyzed sterilized water flows along the water outlet into the reservoir to sterilize it, incorporating an automatic electrolyzed water sterilization function into the purification system. Additionally, Cheongho Nice explained that it applies an AT filter that increases the amount of purified water by about 40% compared to its existing filters, providing abundant water and ice.

Meanwhile, Cheongho Nice is holding a Senita CM song 'I Will Protect You' sing-along event until the 22nd. Participants can join the event by filming themselves singing and uploading the video on their personal SNS. Through a draw, a total of 10 people will receive the 'Cheongho Portable Air Purifier Always.' All participants will be given a Lim Youngwoong mini banner and a set of 5 photo postcards.