by Han Jinjoo
Published 04 Sep.2020 14:22(KST)
[Asia Economy Reporter Han Jinju] Logitech announced on the 4th that it has opened a Logitech flagship store at Emart Ilsan KINTEX branch.
The Logitech Flagship KINTEX store is the second flagship store following the Hanam Starfield branch. It has prepared various experience zones and exhibition zones so that the MZ generation can directly try out and purchase products tailored to their lifestyles.
The store is composed of ▲High-performance MX line 'Premium Zone' ▲'Multi D Zone' where various lifestyles can be experienced ▲'Apple Zone' featuring Apple peripherals ▲'Solo Media Zone' where webcams and Blue microphones can be tried ▲'Gaming Zone' featuring gaming headsets and gear.
To commemorate the opening of the flagship store, Logitech plans to hold discount events on the G413, Slim Folio, and Blue Microphone Snowball Ice, as well as gift giveaways.
In accordance with strengthened social distancing measures, thorough disinfection measures to prevent infectious diseases will be implemented inside the store, and all customers entering the store will be required to wear masks, have their temperature checked, and use hand sanitizer.
Yoon Jaeyoung, head of Logitech Korea, said, "The Logitech Flagship Store KINTEX is an experiential store where various lifestyles can be experienced and purchased," adding, "We will actively approach consumers through a flagship store specialized for the MZ generation who enjoy diverse lifestyles."
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