"Watch YouTube Without Ads" LGU+ 5G Event Boosts 2030 Subscriptions Up

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[Asia Economy Reporter Koo Chae-eun] LG Uplus's 'YouTube Premium Membership' offered to 5G subscribers has been receiving great response from the 2030 generation. Among customers who subscribed to the 'Best of Google' 5G promotion, which allows watching YouTube ad-free for up to 6 months, those in their 20s and 30s accounted for 66%.

According to LG Uplus on the 26th, the 'Best of Google' 5G promotion, conducted in partnership with Google, offers benefits such as ▲up to 6 months of YouTube Premium membership, ▲up to 6 months of Google One 100GB membership, ▲600 Google Play Points (worth 6,000 KRW) and an upgrade to Gold status. The expanded storage in the membership app 'Google One' that allows more use of Google's services includes Google Drive, Gmail, and Google Photos.

Among the promotion benefits, the most recognized is the 6-month free YouTube Premium benefit, which was analyzed as the 'most influential factor at the time of subscription.' YouTube Premium is a membership service that allows watching all YouTube videos without ads, saving videos to mobile devices for offline playback, and playing videos in the background while using other apps or when the screen is off. LG Uplus and Google plan to continue their strategic partnership based on the success of this 'Best of Google' 5G promotion.

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