4by4 announced on November 20 that it has begun construction on the "The Wave Project Media Facade Production and Installation" at the Whale Culture Special Zone in Nam-gu, Ulsan Metropolitan City.


This project is the result of a contract signed in June between 4by4 and Nam-gu, Ulsan. It is part of the "THE WAVE Project," which aims to expand services within Jangsaengpo Whale Culture Special Zone, one of Ulsan's major tourist attractions. After completing site preparation for the construction, full-scale work began this week.


A new four-story multi-purpose tourism and rest facility will be built on the site of the Whale Sea Tour Boat ticket office within the special zone. 4by4 is responsible for constructing a tunnel for media art installation on the monorail that connects the facility to the exterior, installing a media facade to fill this space, and producing ultra-large immersive video content.


4by4 will present hyper-realistic video content using anamorphic techniques (a technology that creates three-dimensional visuals through optical illusions) with ultra-high-definition LED displays, themed around whales, the symbol of Jangsaengpo in Ulsan. The media facade will be set up inside the tunnel so that visitors can enjoy immersive media art content while riding the monorail, which is one of the highlights of the Whale Culture Special Zone.


Bong Youngsoo, Head of the Exhibition Division at 4by4, stated, "The tunnel-type media facade incorporates ultra-high-definition LED displays and a variety of highly realistic content techniques," adding, "Visitors passing through the tunnel on the monorail will feel as if they are actually swimming underwater with whales."



The project is valued at approximately 3 billion won, and with 4by4 holding a 90% stake, sales of about 2.7 billion won are expected. This represents about 7.34% of 4by4's most recent consolidated annual sales.

4by4 Showcases Hyper-Realistic Media Art Technology in Ulsan Whale Culture Special Zone View original image


This content was produced with the assistance of AI translation services.

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